Sunday, December 8, 2013

Bounce to Freshness

This is such a great design both to the consumer and to the designer. Design wise it is great because it is it uses contrasting warm colors and light colors to create high contrast and vibrant colors. Also the name of the brand is large and almost centered so it is clear what the name of the brand is. Everything about the design is very bright and modern but also it has the image on the right of the sheets hanging out in a field which represents freshness and shows that the product is for laundry. The whole package is made to attract the consumer and make them buy it, which I believe it is successful in.

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