The American Drink

The pepsi can is such a simple design but it is recognized by everyone, you can tell it is an american drink because of the red, white, and blue. The design makes it seem like it is a traditional american drink that everyone drinks. To me the circle represents the globe of the world and how their design of pepsi takes over the world. It is more of a logo then a design because of the simplicity and minimal shapes. I also like the simple type face and the placement and how it is different it goes up and down instead of left and right.

Catnip

This is a bag of cat treats that I bought for my kitten, This brand stuck out to me when shopping for her because of the bag design. The bag is cute, fun, and colorful which will make it stand out to customers and make them want to buy it, also they are very affordable and my kitten loves them. The bag is mostly yellow, green, and neutral colors which plays on the idea that they are "natural" because they are earthy colors. The cartoon cat and chicken make the bag cute and playful and the cat is hiding for the chicken because the treats are chicken flavored and the brand name is "Temptations" and the cat is tempted by the chicken. Overall I like the design I think it is effective and it sells well because of it.

Redbull gives you wings

This is a can of redbull with a very simple yet eye catching design. Other then the can being silver it is made only of primary colors, red, blue, and yellow. The Geometry in the design create a cool eye catching can with the blue squares and the little yellow circle in the middle and the simple red type face. Everything is very simple yet the red bulls in the center give it some flair and represent the actual title of the drink. I enjoy the design but the only complaint I have is that it is an energy drink and maybe the design should be more high energy to show what the product is supposed to do to the consumer.

Apple Goodness

This is a bottle of apple soda that I think has a successfully designed label. One of the main things that is good about this label is the use of complementary colors the red and green create high contrast that is used to catch the eye of the viewers. Also red and green are common colors referred to apples so it emphasizes the idea that it is an apple soda. I like the type face used also because it is fun and fun labels make you more likely to buy a product over boring labels.

Oranges and Ducks?

This is a cartoon of Orange juice that I believe has a successful yet unsuccessful design. I believe this is a good design because of the use of complementary colors (blue and orange) to create high contrast and to catch the viewers eye. Also, the use of a familiar common household name, donald duck will also catch the viewers eye and also attract the children to help convince the parents to buy the product. Overall the company is extremely smart for creating such an attractive design but, if you really think about it the design does not make sense because donald duck has nothing to do with oranges or orange juice.

Fireball

This is the logo design on a bottle of alcohol called "Fireball" which is a cinnamon whiskey. I believe that this is a successful logo design both visually and usefully. The whole logo is simple yet really emphasizes that idea of the whiskey being spicy and fire-y. The dragon represents fire and strength, with the burned edged of the the paper and the warm color scheme of the reds and yellows all tie together to create a successful design.